Email marketing is the most cost-effective, traditional and efficient form of digital marketing. It might seem simple but it is very important to keep the basics straight and follow the guidelines properly and accurately otherwise the chances are high that one might lose potential customers for the business. Emails give us the opportunity to build a relationship with the customer and make them feel important. The most essential part of email marketing is to have short, creative and catchy subject line for the emails as most people judge the importance or relevance of an email based on the subject. Once we grab their attention, we have the chance to create an engagement with the potential customer and there is a high possibility that the person might become a long-term customer of the company. Digimedia Today has an expert team which is highly skilled to carry out the required tasks and put in every effort so that we can together achieve the desired targets and goals within a stipulated time period at the earliest.